Taiwan is a society of diversity, tolerance, and freedom. Taiwan has long been an important partner in the global hi-tech industries, and many entrepreneurs have built their business empires on the island from scratch. With innovative and creative ideas taking root on the island, Taiwanese startups will continue to gain exposure to the latest trends, as well as be able to turn new challenges into tremendous opportunities and possibilities.
Startup Island TAIWAN symbolizes a journey from a startup island to the international arena. It demonstrates to the world the strong ambition and capabilities of Taiwan startup companies as well as their intention and ability to contribute to other startup ecosystems around the world. The vision for the brand is to become the destination for innovation and entrepreneurship for startups all over the world, and also a launchpad to expand globally.
The logo of Startup Island TAIWAN is of abstract mountains reflected in the ocean. The image also symbolizes infinity and DNA, which reflect the unlimited dynamism that Taiwan startups possess and the entrepreneurship that exists in the genes of Taiwan’s people. As for the auxiliary designs which correspond to the four colors of the logo, the images of mountains and the ocean depict Taiwan’s rugged terrain, representing leading edge technology and the adventurous spirit of Taiwanese entrepreneurs, respectively. The dancing butterfly represents Taiwan's cultural diversity, while the light bulb stands for Taiwan's endless creativity.
